{"id":124,"date":"2026-02-22T17:23:17","date_gmt":"2026-02-22T17:23:17","guid":{"rendered":"https:\/\/fineborough.com\/?page_id=124"},"modified":"2026-02-22T17:23:17","modified_gmt":"2026-02-22T17:23:17","slug":"marketing","status":"publish","type":"page","link":"https:\/\/fineborough.com\/es\/marketing\/","title":{"rendered":"Marketing"},"content":{"rendered":"<h2 class=\"wp-block-heading\">Comprensi\u00f3n y Segmentaci\u00f3n de la Audiencia<\/h2>\n\n\n\n<p>Identificaci\u00f3n e investigaci\u00f3n del mercado objetivo para adaptar productos, servicios y mensajes a sus necesidades y preferencias espec\u00edficas.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Creaci\u00f3n y Comunicaci\u00f3n de Valor<\/h2>\n\n\n\n<p>Desarrollo de propuestas de valor convincentes y utilizaci\u00f3n de diversos canales (ej.: marketing digital, redes sociales, publicidad tradicional) para comunicar los beneficios y atributos diferenciadores de los productos o servicios.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Construcci\u00f3n y Mantenimiento de Relaciones<\/h2>\n\n\n\n<p>Interacci\u00f3n con los clientes a trav\u00e9s de contactos consistentes y significativos para fidelizar la marca, fomentar la recompra y generar recomendaciones positivas.<\/p>","protected":false},"excerpt":{"rendered":"<p>Understanding and Targeting the Audience Identifying and researching the target market to tailor products, services, and messaging to meet their specific needs and preferences. Creating and Communicating Value Developing compelling value propositions and utilizing various channels (e.g., digital marketing, social media, traditional advertising) to communicate the benefits and unique selling points of products or services. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":24,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-124","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/fineborough.com\/es\/wp-json\/wp\/v2\/pages\/124","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fineborough.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/fineborough.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/fineborough.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fineborough.com\/es\/wp-json\/wp\/v2\/comments?post=124"}],"version-history":[{"count":1,"href":"https:\/\/fineborough.com\/es\/wp-json\/wp\/v2\/pages\/124\/revisions"}],"predecessor-version":[{"id":125,"href":"https:\/\/fineborough.com\/es\/wp-json\/wp\/v2\/pages\/124\/revisions\/125"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fineborough.com\/es\/wp-json\/wp\/v2\/media\/24"}],"wp:attachment":[{"href":"https:\/\/fineborough.com\/es\/wp-json\/wp\/v2\/media?parent=124"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}